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 | | BESPOKE SPECIFICATION IS NOW ON-LINE |  | | Johnstone (SigmaKalonUK & Ireland Ltd) | | 05/03/2007 | | | Leading paint manufacturer, Johnstone’s, has launched its new specifier website which includes a new improved interactive specification facility – ‘Paint Specifier’ dedicated to meeting the needs of the professional specifier.
The specifier area on the website provides tailored information for specifiers undertaking a range of decorating projects. The interactive “Paint Specifier” facility is designed to help specifiers at all levels choose the most suitable coatings for their job. The system itself operates in several stages.
First, details of the project being undertaken including the type of building and its location are entered. The project is then broken down into specific areas to be decorated, such as kitchen, bedrooms, bathrooms etc., before each area is then broken down further into types of surface i.e. walls, ceilings, woodwork etc.
A series of questions then determine the surface materials, the current condition of the surface, and what finish is required. A list of appropriate Johnstone’s products is then presented from which the customer can select.
Once these choices have been made, a comprehensive specification document is produced detailing the Johnstone’s products selected for each surface area. Technical datasheets and specification sheets which provide essential information on recommended preparation and application methods, are also included. The specification document can be printed, e-mailed, or saved to a computer.
When the process is complete, all project details are saved on to a dedicated customer Paint Specifier account which is available as an on-going reference. Details held on account can be amended as and when the needs of the project develop and further information may be required.
The Johnstone’s Paint Specifier draws on the expertise of the Johnstone’s Technical Advisory department, a highly experienced team of consultants who provide expert help and advice on all areas of decorating for customers and specifiers.
“The Paint Specifier facility is another premium tool provided by Johnstone’s,’ comments Clare Winter, Specification Marketing Manager. “Having bespoke, expert advice available at the click of a mouse is the perfect tool for the busy professional specifier and is another example of why Johnstone’s is one of the leading names in the UK decorating industry,” she concludes.
Johnstone’s is the premium paint brand from SigmaKalon UK and Ireland. SigmaKalon, based in West Yorkshire, is committed to supporting specifiers in the specification of professional paint. Through constant monitoring of market and customer needs, the company is continually improving its products and technical support services. |  |
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